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Case LawDistrict Court
Amazon GDPR Fine (€746M — Largest Ever)
n/a
Data PrivacyAI Regulation
Jurisdiction
European Union
Date
Jul 16, 2021
Status
Ruling Issued
Source
legaldatahunter
Court
Commission Nationale pour la Protection des Données (Luxembourg)
Date Filed
Jul 16, 2021
Date Decided
Jul 16, 2021
Relevance
90%
Summary
Largest GDPR fine ever imposed. Targeted Amazon's core ad business model and reliance on behavioral profiling without consent.
Holding
Luxembourg's DPA imposed a record €746M GDPR fine on Amazon for processing personal data for targeted advertising without proper consent.
Key Facts
Amazon's behavioral advertising system profiled users based on purchase history, browsing patterns, and device data without valid specific consent.
Status Timeline
Ruling IssuedRecord €746M GDPR fine imposed